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The Science

Learn about our process and how we deliver excellence in psychological well-being, through our commitment to scientific rigor, launched from the foundation of Attachment Theory.

Our Steps

1. Understand

Simply put: we have an unwavering commitment to building a better understanding of Attachment.

Therefore, we leverage existing research as well as partner with leading academics and experts in the field of attachment to ensure all of our psychometric assessments, global research, psychoeducation, BETA AI projects and bespoke services are evidence-based and informed by latest knowledge in the field.

2. Design & Experiment

From our personal quizzes and team assessments to our courses and workbooks, we are always testing new ways to engage our growing user base, using our surveys to better understand the needs of our audience.

Our projects have grown into multi-pronged endeavors, as we use our effective work expanding the global awareness of attachment and apply it to other areas of well-being and life. This allows us to explore the relationship between attachment, self-esteem, emotion regulation, burnout, psychological safety and much, much more.

3. Validate

We leverage our user base to validate the broad range of tools we develop. These range from psychometric assessments, to online courses and physical products. We’ve created a reliable and rigorous process that involves adapting, reviewing and evaluating at every step of the way.

This means we are generating new insights on established – as well as our own – psychometric tools. We continuously evaluate the impact of our products to ensure we are delivering quality content that empowers our audience to apply their learning and improve their ways of relating to one another.

4. Publish

We offer a wide variety of insights, from the individual level, to team’s dynamics right up to our global study; offering worldwide insight into attachment.